Prospect research in 2025: Harnessing AI to enhance fundraising efficiency

This session explores how prospect research is evolving, focusing on key shifts such as the move away from unsolicited gifts, the impact of inflation, and changing political and legislative factors. Learn how AI tools like Xapien transform research workflows, save time, and improve efficiency. Rosa will guide you through a live demo of Xapien, showcasing how it helps assess prospects like political figures and high-profile alumni. The session will also cover best practices for maximizing ROI with Xapien, followed by a Q&A and closing remarks to wrap things up.