Prospect research tools: making the case for automation in universities

By xapienstg | June 9, 2023 |

It is more important than ever that colleges know exactly who prospects are, as soon as possible, so they can focus their fundraising efforts on the right prospects. But with the vast amount of information on the internet, it takes teams of researchers days to manually trawl through search results in order to learn about potential donors and assess their suitability.

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